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Twitter Best Practices So Far
I’ve just spent some time subscribing to a bunch of Twitter social media and community manager types (via twitterpacks.pbwiki.com) My goal in doing this is to learn more about digital community...
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Free State Social – Sarah Evans #fssocial
Title: How to Make Your Brand Stand Out Online Sarah Evans – She runs Sevans Strategy out of her home Telling a story about the Chicago earthquake a year or so ago… she was able to be a citizen...
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Oops, What Did I Just Do – and What to Do Next
This afternoon, I checked in to a place on Foursquare that I’d never actually go visit in person. Nothing against interesting establishments … but the problem was, I wasn’t there – I was on a plane. I...
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Why Just This Week?
Yay! It’s National Library Week! It’s the week libraries remind their patrons they should love a librarian. We make buttons. We remind people that a community thrives when they have a good library. We...
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The Creative Group
The Creative Group In my last blog post, I mentioned my library’s Creative Group. What is that, exactly? My library decided that Public Relations and the web team did a lot of similar things, and...
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Communicating with Our Customers
During my library’s ILS (library catalog) migration project, we wanted to make sure our customers knew about it. It’s not usually a good thing to have your customers show up the day after we go live,...
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How to grow your audience and market your podcast #Blogworld
Presenters: Cliff Ravenscraft (Podcast Answer Man), Father Roderick 26 things that will help! 1. There is power when your show has a narrow niche focus. The more focused on a niche you can be, the...
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Tell your Customers that you have Ebooks
Recently, the Pew Internet & American Life folks released this about ebook lending at public libraries. It’s part of their Libraries, patrons, and E-books report. Here’s the pull-out quote: “Most...
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Make your Stuff Obvious
This sign was at our local shopping mall. Like any good blogging geek, I stopped and took a picture of it – to the chagrin of my kids, I’m sure (“Mom – Dad’s taking pictures of signs again!” – eye...
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Save your Community Money … and Announce it!
The photo in this post is from a gas station at a local grocery store. They put up a sign at the gas station showing how much money they saved a community via their fuel points program. How cool would...
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PR 101: Don’t Make Major Announcements on April Fools Day
Don’t make major announcements on April Fools Day … or your customers might just think you’re a fool. So, apparently Innovative Interfaces acquired Polaris Library Systems – two major ILS vendors (and...
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When your Library Building Closes, your Library doesn’t Close
So my library is closed today. We’re closed from May 1-5 to do a couple of tiny little projects, like: RFID tag almost 500,000 items Install 11 new self-check machines throughout the building retrofit...
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Communicating with your Community through Media
We’ve been busy at my library! Our huge RFID/Self-check/Carpeting project is pretty much done – yippie! How did we connect with our community while our building was closed? Through media: local news...
View ArticleMy Slides from #InternetLibrarian 2016
I’m at Internet Librarian 2016 (20th year for this conference – wow!) this week, learning lots of cool stuff. I’m taking notes, and will probably do a couple of summary posts of highlights I’ve picked...
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Attend the Library Marketing Conference
Update: Had someone ask, so – registration prices are being set now, and should be announced in a few days. Click through to the website to find more info! Did you know there’s a Library Marketing...
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Digital First and Libraries
Throughout the pandemic, my library has been talking about having more of a “Digital First” approach to our whole library. Let’s explore that concept in the next couple of posts. What is Digital...
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Digital First: Start with a "Digital And” Approach
In my last post, I talked about having a Digital First approach at your library. In this post, let’s loosen that concept up just a bit, and explore something that I call “Digital And.” What is Digital...
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Big Shifts with Digital First and Digital And Approaches
I’m still focused on Digital First. Here are some things to think about as your library or organization moves closer to emphasizing digital. Digital is just as important as physical or in-person. This...
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My Digital First and Digital And Posts, and some helpful links
Arrow Image by Ian Muttoo For the last few posts, I’ve been focused on digital first and libraries. It’s been fun to explore! Hope you found them helpful. Here are the links to the whole blog post...
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Video Equipment Used at My Library
Here’s a short video using some of the video equipment my library currently uses to make our YouTube videos (check out our YouTube channel!). [Also, feel free to subscribe to my YouTube channel....
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